I’ve been working behind the scenes for a year on something so special that it drove me crazy not to talk about it.
The podcast is called Building a Story Brand and it’s all about standing out in a sea of noise.
In the first season, I talk with Dave Ramsey, Michael Hyatt, Claire Díaz-Ortiz (from Twitter) and lots of other business leaders about how they structure their lives and work so their ideas get heard and impact the world.
This week we debuted #1 on the iTunes Marketing charts.
Folks are starting to wonder whether their entire outlook on business could be changing, due to the marketing framework we discuss on the show.
Just look at what listeners are saying:
I designed the podcast so every episode teaches you something practical you can apply to your business immediately so that you feel a sense of hope in your work, increase customer engagement, and grow your company.
In the end, all we want to do is help you clarify your message so you are seen, heard and understood.
Building a Story Brand was designed for you.
I’ll be dissecting websites, giving people practical advice on what they can do to convert browsers into buyers.
But before then, we’ve got one of our most brilliant guests yet.
Mike McHargue spent years as an advertising executive but walked away when he was asked to compromise his values. In the interview, we ask Mike for the secrets on how the brain works, why people make consumer decisions, and how we can keep from being sleazy as we build our companies.
The Building a Story Brand podcast is revolutionizing the way people think of marketing and business.
Don’t miss the train.
Here’s to growing your businesses and changing the world!